Branded Apps for Baby Care
![baby with smart phone baby with smart phone](http://howardkiewe.com/wp-content/uploads/2012/11/baby-with-smart-phone.jpg)
Written on November 26, 2012 at 8:00 am, by aaron
These pharma-sponsored apps for baby care are useful, but are they social enough? After completing in-depth interviews with about 50 creative and digital directors, brand managers, and mobile development executives during a study I did for Info-Tech Research Group, two Continue Reading »