“Wow, this is some Minority Report level stuff” said one marketer who tried the Microsoft PixelSense table at Code Crew’s development center. I didn’t know it at the time, but in fact director Steven Spielberg acknowledged that the concept for  Continue Reading »

I was catching up with a creative director friend of mine yesterday in her favorite French bistro, when she paused to reflect on the last few years and said “I never would have imagined you’d be doing what you’re doing  Continue Reading »

In a recent study I lead for Info-Tech Research Group, entitled Drive Web Traffic with SEO, respondents consistently reported traffic increases after Search Engine Optimization (SEO). This experience from the Marketing Manager for a Professional Services group is typical of  Continue Reading »

Shareholder interest in a Web property is always about the bottom line: will it generate revenue and increase profits. What about stakeholders? A recent study I led for Info-Tech Research Group, entitled Drive Web Traffic with SEO [1], shows that  Continue Reading »

Can Search Engine Optimization (SEO) enhance your brand? A study I led for Info-Tech Research Group entitled Drive Web Traffic with SEO [1] found that it can. Ranking high on the search engine response page (SERP) will increase your brand  Continue Reading »